Tuesday night, in the low lights of a Brooklyn film studio, and somewhere between the muddy fields of the NFL and sleek runways of Bravo, Nike finally unveiled its long-awaited, newly designed NFL jerseys. Sleek and modern, yet somehow comfortingly familiar, all 32 franchise jerseys have been re-imagined by the sporting goods giant for the 2012 season.
In a huge media display, starring top players from every team, Nike showed off the new look, feel, material, and performance of each jersey, demonstrating their sleek design, closer fit, innovative ventilation system, durable fabric, and enhanced stretch and movement.
NFL Commissioner Roger Goodell was on hand, and explained that the Nike redesign combined tradition and innovation.
“You can put innovation into the uniform without changing the look, necessarily, about it.” Goodell said.
Leaning more towards the “tradition” end of the spectrum, most franchises chose not to follow the trend of some college teams, like the Oregon Ducks or Maryland Terps, and left their classic colors and styles largely unchanged. Other teams, like the Seattle Seahawks, took a turn for the flashy, upgrading their look with bright neon and metallic linings. But all in all, every jersey got the full Nike treatment, for a cooler-than-ever look.
“Seattle has the hottest uniform right now,” New Orleans Saints running back Pierre Thomas admitted. “So I’m a little jealous. But I still love my all black. I think it looks nice.”
After many years with Reebok, the NFL signed an exclusive deal with Nike in early 2012, to supply all 32 teams with new jerseys, belts, pants, socks, and gloves.
And now that they’ve been revealed, Sports Unlimited is happy to announce that we have a full shipment of Nike NFL jerseys in stock and ready to go! Available in youth sizes, our wide selection of jerseys from all your favorite teams and players will let you take your fandom into the next generation! Complete replicas of what your favorite player will wear on the field all season long, these new Nike NFL jerseys will be with you from the stands to your couch while you root for your team every Sunday.
Available for purchase starting at 12 AM, Friday May 27th.
||By Brandon Porter.
Brandon is a product specialist at Sports Unlimited.